Digital Marketing

Today, digital identity is very important to catch-up with a big audience with a single click of a button. Clover IT Services is helping businesses scale up in the natural search results using ethical, customer-centric SEO practices.

We provide both "On-Page SEO” (changes to the subject website and its pages) and “Off-Page SEO” (getting links from external websites through online PR and content marketing) services to our clients at minimal risk & cost.

The world of SEO is evolving rapidly and henceforth,ensuring you are level with & adhere to industry’s best practices for optimization, is essential if you want to stay ahead of your competition. Our professionals only use ethical, “white-hat”, customer-centric techniques that eventually deliver long-term results so you can be rest assured that your website and reputation are in safe hands.

We have years of expertise in website localization and delivering multi lingual campaigns. Read more about our multilingual search engine optimization here.

On-Page SEO

The structure of your website plays a high relevance role in how well would you rank in the natural search engine results. Our on-page SEO reports successfully optimize the coding and structure of your website for the search engines that rank it.

As a one-time service or as part of your long term identity building campaigns, we provide a specially written technical report that looks at how your site is configured at a very granular level. It also includes practical recommendations as to how you may improve your site and its structure across both desktop and mobile search. Your technical team thereby can implement these changes prior to the start of any link building campaigns to ensure you get optimum results from your ongoing SEO practices.

Off-Page SEO And Link Building

Off-Page SEO works to increase your position in the search engine results pages by increasing the “authority” of your website with respect to the listing search engines. This is done via using content marketing that helps build highly important links back to your website from other high-quality and authoritative third-party sites such as university, major news, or government websites.

We help you create valuable content that people or your target audience would want to share. We put your customer at the centre of our activity, and our strategy is to create content that people may relate with & eventually share because they want to, not because we ask them to.

Our SEO service is both ethical and completely transparent. We don’t believe SEO is evil, and our processes are completely auditable & accountable. At any time during the campaign, you can look for exactly what has been done, what is in progress, where we stand with respect to the overall plan, and see the results of our link building efforts.

We employ dynamic & talented people from a broad range of backgrounds including: Journalism, PR, New Media. and English / creative writing. Our Content & Online PR SEO team is currently our biggest strength, with over 85 people working from our UK HQ.

Digital Advertising

Online advertising allows all unique entities to spread out of their existing networks & to tap into new, highly targeted audiences via search, social or display ads. We ensure companies get the best returns on their investments in social advertising through critical strategic planning, top quality ad creative, and ongoing campaign measurement and actual optimization.

Social Media Optimization

Social media is an integral part of any successful SEO campaign. We can help you define your long term social media strategy and build it into your SEO campaigns for optimum link building results. Social media gives your brand a unique voice, allows you to jump in on the conversation, and ultimately stimulates brand affinity. All of these elements are parts of a unified digital strategy. Whether you are looking for an out an out social campaign, or want to see how social media impacts SEO, we want to customize each and every campaign to get the most out of it for you.

    To allow your social media campaign to have maximum digital impact, we focus on the aims of every strategy:
  • Drive relevant traffic to your website based on your target demography
  • Engage a community of fans talking about your brand
  • Propel your SEO campaign with the creation of natural, quality backlinks
  • Generate new business opportunities through viable & high thought leadership